My client came to me to design business cards for her one-woman polymer clay jewelry business. Her handmade work has an organic and minimalistic feel with earthy tones. She approached me with a prototypical design and needed help choosing a new color palette and pushing the design. She was looking to incorporate abstract, minimalistic geometric shapes as a nod to the forms within her jewelry products. I worked with her to choose a new palette of dusty rose, turmeric, ash, and dark cerulean, which reflect her brand. The final product strikes a balance of modern and bold yet natural and subdued.
Note: product styling photos are copyright of and used in permission from Vanessa Dunn.